Essential Executive Leadership DAX Measures
1. Revenue & Growth
Total Revenue = SUM(Sales[Revenue])
Revenue MTD = CALCULATE([Total Revenue], DATESMTD(DateTable[Date]))
Revenue QTD = CALCULATE([Total Revenue], DATESQTD(DateTable[Date]))
Revenue YTD = TOTALYTD([Total Revenue], DateTable[Date])
Revenue LY = CALCULATE([Total Revenue], SAMEPERIODLASTYEAR(DateTable[Date]))
Revenue Growth % = DIVIDE([Revenue YTD] - [Revenue LY], [Revenue LY], 0)
Tracks revenue trends and growth across months, quarters, and years.
2. Profitability
Net Profit = [Total Revenue] - [Total Expenses]
Net Profit YTD = TOTALYTD([Net Profit], DateTable[Date])
Net Profit LY = CALCULATE([Net Profit], SAMEPERIODLASTYEAR(DateTable[Date]))
Profit Margin % = DIVIDE([Net Profit], [Total Revenue], 0)
Shows profitability and margins over time.
3. Operational Efficiency
Operational Cost = SUM(Operations[Cost])
Operational Cost YTD = TOTALYTD([Operational Cost], DateTable[Date])
Operational Cost LY = CALCULATE([Operational Cost], SAMEPERIODLASTYEAR(DateTable[Date]))
Cost Variance = [Operational Cost] - [Budgeted Operational Cost]
Monitors operational spending and efficiency.
4. Workforce Metrics
Headcount = COUNTROWS(EmployeeTable)
Headcount YTD = TOTALYTD([Headcount], DateTable[Date])
Headcount LY = CALCULATE([Headcount], SAMEPERIODLASTYEAR(DateTable[Date]))
Attrition Rate % = DIVIDE(COUNTROWS(FILTER(EmployeeTable, EmployeeTable[ExitDate] <> BLANK())), [Headcount], 0)
Attrition Rate YTD = TOTALYTD([Attrition Rate %], DateTable[Date])
Tracks workforce size and retention trends.
5. Customer Satisfaction
Avg CSAT = AVERAGE(Surveys[Score])
CSAT YTD = TOTALYTD([Avg CSAT], DateTable[Date])
CSAT LY = CALCULATE([Avg CSAT], SAMEPERIODLASTYEAR(DateTable[Date]))
Provides customer sentiment trends.
6. Risk & Compliance
Compliance Issues = COUNTROWS(ComplianceTable)
Compliance Issues YTD = TOTALYTD([Compliance Issues], DateTable[Date])
Compliance Issues LY = CALCULATE([Compliance Issues], SAMEPERIODLASTYEAR(DateTable[Date]))
Tracks regulatory and compliance risks.
Takeaway
These measures give Executive Leadership a consolidated view of financial health, operational efficiency, workforce stability, customer satisfaction, and risk exposure.
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